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Transmittal - 2/27/2024ERIN MENDENHALL MAYOR LORENA RIFFO-JENSON DIRECTOR DEPARTMENT OF ECONOMIC DEVELOPMENT CITY COUNCIL TRANSMITTAL _______________________ Date Received: 03-01-2024 Rachel Otto, Chief of Staff Date sent to Council: 03-01-2024 __________________________________________________________________ TO: Salt Lake City Council DATE: February 27,2024 Victoria Petro, Chair FROM: Lorena Riffo-Jenson, Director, Department of Economic Development SUBJECT: Cultural Core Year-7 Year to Date Executive Summary & Year-8 Plan STAFF CONTACTS: Felicia Baca, felicia.baca@slcgov.com, 385-256-5588 DOCUMENT TYPE: Information Update RECOMMENDATION: n/a BUDGET IMPACT: n/a COORDINTATION: Downtown SLC Presents (THE BLOCKS) & Salt Lake County Arts & Culture BACKGROUND/DISCUSSION: At the request of the Finance Department, it was recommended to send this report in March to Council with Year 7 Recap and Year 8 Cultural Core Plans in anticipation of Salt Lake City’s budget approval process. Confirmation of the Cultural Core Budget Committee adoption will occur June 11, 2024 and subsequently be transmitted to City Council as required of the Interlocal Agreement. The annual appropriation from Salt Lake City is $300,000. Salt Lake County is on a calendar year budget and their annual appropriation of $300,000 was approved in July 2023 for January-Dec of 2024; and The Blocks will present to the County again in June of 2024 for the following year 2025 budget approval. In 2010, the City and County of Salt Lake formed a partnership to promote and develop arts and culture in the Cultural Core and established a taxing district to provide a reliable revenue source for a 20-year period. In 2011, a series of community conversations with stakeholders established foundational goals for the plan including creative placemaking - physical development of the district, and creative programming - marketing, promotions, and audience development. The City and County’s Interlocal Agreement for the Cultural Core is governed by a six-member advisory Budget Committee, with direct oversight from City and County staff. At that time, a public RFP process resulted in a 5-year contract with Downtown SLC Presents (THE BLOCKS) which expired in July 2022. In 2022, City staff engaged in another public RFP process with Salt Lake County to select another contractor to execute on this contract. Downtown SLC Presents (THE BLOCKS) was once again selected to manage this contract. The Blocks is willing to do an in-person presentation of the materials contained in this briefing. Attachments: o Cultural Core Year-7 YTD Overview & Year-8 Plan o Cultural Core Implementation Manager Contract o Cultural Core Implementation Manager Amendment WELCOME KATHRYN CARLISLE- KESLING $462,088 TOTAL PROGRAMMING AND MARKETING BUDGET $600,000 TOTAL BUDGET 20% OF OVERALL BUDGET TOWARDS PROMOTION AND MARKETING $170,000 AMOUNT TOWARDS CO-CREATE (8) 1,000,000 GOAL FOR SOCIAL MEDIA REACH $5,000,000 GOAL FOR EARNED MEDIA 5 GOAL TO SEED NEW PROGRAMS YEAR 7 FY24 BUDGET DOCUMENT AND GOALS KEY PERFORMANCE INDICATORS ●PROMOTION ●PLACEMAKING ●PROGRAMMING ●PARTNERSHIPS 75 MILE RADIUS FOR REACH AND PARTNERSHIPS The Blocks started the year off with an operating budget of $600,000 all thank you to the investment made by Salt Lake City and Salt Lake County. The goal of the year was to hit as many key performance indicators as we possibly could which is promotion, placemaking, programming and partnerships. Throughout this presentation, you will see that we focused on building our partnerships to the max, promoting more than we ever have and continued to excel at programming the arts throughout Downtown. We continued to grow the audience by reaching out to the 75 mile radius surrounding Salt Lake City through new partnerships all to reach goals such as the 1 million for social media reach and to seed at least 5 new programs throughout the county, but ensure they happen within the geographic boundaries of The Blocks. In 2023 The Blocks worked to update its identity. We went from being The Blocks, Salt Lakes Cultural Core to building what we call The Blocks Arts District. We worked on a rebrand to strengthen the clarity of what we do and who we are. Our goal is threefold; Curate. Amplify. And Create visibility. But how do we do that? ●We Curate activations within the boundaries of The Blocks and highlight performers from a 75 mile radius around Downtown. ●We Amplify the existing arts in Downtown and celebrate the diversity and economic benefit of arts that Capitol Theater, Rose Wagner and Eccles bring to Downtown ●And last but not least, we Create Visibility for all artists and provide them with a platform to promote their own art GREEN LOOP 200 E IN BETWEEN 300S AND 400S In starting with how we began curating within The Blocks Art District, we partnered with SLC, Little City, and multiple other entities to produce the Green Loop Concept Project. ○There were 10 nights of Programming in partnership with Little City ○Where 19 Local Performers showcased their talent on a stage in the middle of 200 E between 300 S and 400 S ○1 Local Sculpture was redesigned and repurposed from NBA All Star weekend, Central, to fit at the edge of the badminton court ○In total there was approximately 4,500 people in attendance across 10 shows STEPPIN’ ON MAIN ECCLES LOBBY AND FRONT STEPS In addition to the Green Loop, the Blocks produced the first year of Steppin on Main with Eccles Theater, Tin Angel and Salt Lake County Arts and Culture. This first year event produced 15 nights of Free cultural activations on the Front steps of Eccles Theater. Including ○Approximately 30 performers/Artists showcasing their talent ○Created a culturally diverse program and provided visibility for these artists in a venue shared by national touring acts ○The Blocks programmed 5 of these nights and had approximately 1700 people in attendance and about 330 people per show ○Here is a picture showcasing the event from Academia Mis Raices de Allen Moreno on August 18. We had over 500 in attendance for this specific event and people from across the county enjoying the mariachi music To keep with the theme of seeding first year events, The Blocks helped produce Main Street, a Fashion Show intertwined with local musicians and models weaving in and out of the Eccles Theater. With approximately 900 people in attendance this event has stuck in our minds as one of the most culturally diverse and artistic events in Downtown Salt Lake City ●7 Fashion Designers participated in the showcase ●7 Musicians/ Performers performed on the stage inside Eccles Theater and to the people on Main Street ●And over 84 Models who walked in the Fashion Show OPEN STREETS DISCOBOX AT EXCHANGE PLACE As an integral part of the team that brought you Open Streets, The Blocks aligned and curated multiple social activities that kept people coming back night after night. All in all, The Blocks team worked with and managed over 95 performers (including artists, musicians, activators) to bring you events such as the Discobox at Exchange place, yoga on Saturdays at Basecamp, and 2 new murals on Main Street. In addition to these nightly events, The Blocks curated an art Market with our colleague, Kim Hall of Alpine earthworks (pottery maker), to present the first ever Art Market on Main with around 25 local craft vendors. OPEN STREETS - BASECAMP SLAM BLOCK PARTY BRAZUCA BAND YOGA ON SATURDAYS Here are a few other images showing the fun that was curated on Main Street for Open Streets. In seeding and promoting these events, The Blocks has achieved considerably more earned, [free] media over the past year. To Date, the team has seen almost $4.3 million in earned media. These features help us grow and add a spotlight to the Downtown lifestyle and culture. One of those features being the weekly “Look Ahead” put forth by The Salt Lake Tribune, shown in this image here showcasing 3 amazing legacy arts organizations performances at Capitol Theater, Utah Symphony and Ballet West between February 4th and 10th. SB Dance: Tarotville 223 PEOPLE IN ATTENDANCE (Compared to 170 in 2022) While all legacy arts are thriving through the promotion from The Blocks, we also work to create new audiences. The Blocks helped fund the amazing Tarotville by Curbside Theater for the 4th year in a row. Attendance was boosted to almost 230 people to gather on the top of the Pierpont parking Garage rooftop for a spectacle by SB Dance and Curbside Theater. This event was made possible by our friends at Vectra who allowed us to utilize the top level of their parking garage on Pierpont Ave. This event continues to create a buzz around town by meeting all the criteria of the Cultural Core Action plan to activate underutilized spaces. What better way to do this than to activate one of the many parking garages we have Downtown? The Blocks team worked to gain recognition on a National Level and participated in the Music Cities Convention in Huntsville, Alabama. This year our Program Manager participated in a panel discussion about Music Urbanism: Rethinking the Role of Music & Culture in Urban Development. She sat on a panel with representatives from DC, California, Alabama and from the Hoodoo Mural festival in Texas One takeaway from the panel was from Marqueece Harris-Dawson stating, "We need to create cultural assets on purpose to prevent pricing out culture in communities. Culture is one of those things in our society that can trump the economy" GLOW AT GALLIVAN One of those cultural assets that has been going strong for the past few years is GLOW at Gallivan. GLOW is a part of our regularly scheduled programming every year to light up the dreary months of Winter. Curated as a partnership with In-Theory Art Collective to produce an immersive Light festival at The Gallivan Plaza, in 2023, we had over 50 illuminated sculptures to light up the night and displayed for 3 months from November to March. We went big this year and hope to bring it back just as big next year. Media Reports 4,300,431 impressions 8,138 click-throughs 10% higher engagement than previous campaigns Glow at Gallivan continued to amaze us through the media. Glow alone reached 4.3 million impressions through our social media channels, about 8,100 click throughs on our website and had a 10% higher engagement than previous campaigns. One to note was through kids out and about.com which promotes kid friendly activities across the country. GROOVEATGALLIVAN EVERY WEDNESDAY IN FEBRUARY 7:30 PM - 9:30 PM The winter months can be tough to program and get people outside, however that hasn’t stopped us from programming in the cold. The Blocks brought back Groove at Gallivan to program every Wednesday night in February. We have 4 partnerships with different DJ’s Glow at Gallivan is still in action through March 1 and what better way to experience both events than on Wednesday nights after work. CO-CREATE The Co-Create Program is a new addition to The Blocks programming. Through this program, we aspire to establish a collaborative alliance between our organization and other creative teams, dedicated to bringing their creative vision to fruition right here in Salt Lake City. Our discussions will encompass a wide array of topics, including concept development, risk assessment, past successes, and the composition of our teams, all geared towards meticulously planning and executing a unique, one-of-a-kind experience in in the most effective and rewarding manner possible. ●We have 8 collaborators that are selected through a simple application process ●A Total of $170,000 of our budget is invested to date in this program ●TO DATE we have collaborated with 2 of them and are planning to put on ○The first ever youth music Festival with students from around the county in partnership with the Salt Lake Academy of Music ○An art installation called “Hidden Waters” in partnership with Seven Canyons Trust, highlighting art and water conservation. This project will also connect the Central Business District with the Folsom trail Overall, this program is an attempt to provide resources to bolster the community with new innovative ideas. If you know someone who has an idea that has never been seen in Salt Lake City, we want to help them execute their vision and bring it to life. SAN DIEGO IDA TRIP In addition to building new programs and curating events alongside our strategic Partners, The Blocks team is tasked with creating a more vibrant neighborhood and activating underutilized spaces through programmed spontaneity. In looking at other areas across the country with our team members at the DTA, we took a trip to San Diego to review a project called The Quartyard. The Quartyard has transformed vacant land into activated space, all while making it temporary. A quote by Carol Coletta featured in an article titled “Strategic Investments in parks can Spark Economic Vitality Downtown” posted by the American Planning Association states, “Some cities are rethinking their downtowns by exploring the conversion of empty office buildings to housing or hosting large events. But we need more than new housing and Taylor Swift concerts to revive downtowns. Thoughtful and strategic investments in the places we all own together — our parks, community centers, and streets — may turn out to be some of the smartest moves American cities can make.” While visiting San Diego and the Quartyard project, The Blocks is eager to try new things, create new partnerships and continue building and activating Downtown through the Arts and wink wink, looking at all vacant land to activate. WOMEN IN TRAVEL SUMMIT VISIT SALT LAKE UTAH OFFICE OF TOURISM Explore The Blocks Art District on a walking tour through cosmopolitan Downtown Salt Lake City. Experience a canvas of vibrant street art, sculptures, and alleyways adorned with murals that shape the city’s visual identity. After the tour, elevate to a private rooftop happy hour at the iconic and historic Kearns Building featuring a dramatic mural, only seen by those who have visited this space that is a hidden gem. April 15, 2024 3-5pm Closing Reception at Kearns 5-6pm Shortly after our San Diego Trip, The Blocks hosted the Women In Travel Summit alongside Visit Salt Lake and Utah Office of Tourism. We toured multiple murals in Downtown Salt Lake City, alongside their artist, with 35 women influencers from across the country. Naturally, we ended at this sneaky mural right off Main Street highlighting this influential woman’s favorite things. EXHIBITIONS ON MAIN Providing an opportunity for our community to exhibit stories and bodies of work in the Main Street Kiosks. Artwork will be selected by the internal team at The Blocks and 4 artists will get the opportunity to showcase their work for the next year. Our goal with this program is to create visibility for artists in the Downtown neighborhood. The project will showcase visual artistry and/or poetry and highlight the artist. The Blocks focuses on large and small opportunities for artists at all levels. Over the past few years, we have been contracted to promote all arts organizations through the 4 Main Street Kiosks. In the past few months, we have been reworking that process to also provide an opportunity for our community to exhibit stories and bodies of work on the lower panels of these Kiosks. Our goal with this program is to create visibility for emerging artists in the Downtown neighborhood and again create visibility for them. Artwork will be selected by the internal team at The Blocks and 4 artists will get the opportunity to showcase their work for the next year. $37,135 AMOUNT OF DOLLARS SPENT ON HIRING PERFORMERS & ARTISTS 59% PERCENTAGE OF OVERALL BUDGET (SPENT TO DATE) 51% OF MARKETING BUDGET (SPENT TO DATE) $60,000 TOWARDS THE CO-CREATE PARTNERSHIP PROGRAM (TO DATE) 128 ARTISTS HIRED(THIS YEAR TO DATE) 1,623,051 AMOUNT OF SOCIAL MEDIA REACH(THIS YEAR TO DATE) 56 LEGACY ARTS PROMOTIONS(THIS YEAR TO DATE) 67,700 TOTAL WEBSITE AUDIENCE(THIS YEAR TO DATE) 105+ PARTNERSHIPS CREATED FY24 YEAR TO DATE KEY PERFORMANCE INDICATORS ●PROMOTION ●PLACEMAKING ●PROGRAMMING ●PARTNERSHIPS **as of February 22, 2024 Overall in Fiscal Year 24, The Blocks has thrived in providing promotion, placemaking, programming and partnerships. With that being said, we have a lot more to do throughout June and we are looking forward to what’s to come. With over 128 artists hired this year to date and over 105 + partnerships created, we look forward to continuing to grow and building a Downtown Arts District. **Artists Hired includes an individual artist and/or band A LOOK INTO FISCAL YEAR 25 YEAR 8 In year 8, the Blocks looks to take a similar approach to year 7 and continue focusing on marketing, promotion and programming. With the success of Fiscal Year 2024 through creating new partnerships we are looking at activating around 50 days of programming between June 2024 and October 2024. These programs and activations include: SALT LAKE FILM SOCIETY PARTNERSHIP Friday, April 26 from 5:30pm - 7:00pm Friday, May 31 from 5:30pm - 7:00pm Friday, June 28 from 5:30pm - 7:00pm Friday, July 26 from 5:30pm - 7:00pm Friday, August 30 from 5:30pm - 7:00pm EAT LOCAL FOOD Producing Locally Made Locally Played alongside our friends at the Salt Lake Film Society. In order to focus on the entire District, our goal is to bring LMLP to 2-3 different locations across Downtown and highlight 5 local artists alongside 5 different movie premieres. Come on down on any of the 5 dates above (or the last Friday of each month) and see local music, eat local food at Copper Common or Broadway Deli, and watch movies. This collaboration starts on April 26 with the lineup to be released soon! FARMERS MARKET COLLABORATION LOCALLY MADE LOCALLY PLAYED STARTING JUNE 9 AND HAPPENING EVERY SECOND SATURDAY URBAN PLEIN AIR SEPTEMBER In addition to producing Locally Made Locally Played alongside our friends at the Salt Lake Film Society, similarly to how we produced it at The Green Loop Concept project, we are looking to bring a larger stage to the Farmers Market. Every second Saturday, The Blocks team will curate LMLP at Pioneer Park. With an already large audience, we hope to draw more attraction to The Blocks programming and highlight more local musicians. While we have highlighted a lot of musical events, we are also looking forward to bring more visual artists to the Farmers Market through an Urban Plein Air event in September. 10 artists will setup easels throughout the park and paint en plein air of the surroundings. These works of art will be auctioned off at a later date at the Farmers market in which the proceeds will go towards the artist and a participating arts organization in The Blocks Arts District. STEPPIN ON MAIN SUMMER 2024 INSERT DATES AND PERFORMERS Through the success of 2023, the team that brought you Steppin on Main has decided to bring it back for another year. This year The Blocks is programming a total of 5 nights with 3 larger performances and 2 smaller musical acts. The event will start on July 12 and will provide all the Hamilton goers with an extra spice of what Downtown Salt Lake City has to offer. One event that we are particularly excited about will be on July 19 in partnership with the Mexican Consulate to bring a Mariachi Festival to the Eccles Lobby. Again this will be a Free event and will go from 7-10pm on July 19. MURAL CLEANUP (REPAINT) AND MURAL MAINTENANCE PROGRAM Repaint a portion of the Edison Street Mural Cleanup and repaint a portion of the 200W underpass mural Clean up and repaint the mural on Main Street In addition to events, the Blocks is working on creating a Maintenance program to clean up and maintain a few of the murals that are seen around Downtown. Mural maintenance has been a topic of conversation over the last year and we think that this upcoming year is the year to entertain the How. We are working towards solutions to repaint a portion of the Edison Street Mural (seen here), the 200W underpass mural, as well as a mural on Main Street. UNDER UTILIZED SPACE IN DOWNTOWN Since our San Diego Trip, we have been dreaming of ways to build out some of the blighted spaces in Salt Lake. Can you imagine if all parking lots could be activated by the community? Can you imagine if demolished buildings were temporary sites for music pop-up experiences. The Blocks team is progressing with a few partners to try and make this a reality. BAH: ARTS EDITION Art Organizations will have the opportunity to network with approximately 150 members of the Salt Lake Chamber, talk about their upcoming seasons and update the community on the work they do. Art Organizations will have the opportunity to network with approximately 150 members of the Salt Lake Chamber, talk about their upcoming seasons and update the community on the work they do. We look at this as producing an “Arts Launch” to the upcoming season. This will connect donors with the arts, this will connect new audiences with arts organizations, and will most likely become a marquee event for all arts organizations to be a part of for years to come. SB Dance: Tarotville Scheduled for September 4, 2024 We will be bringing back the Curbside Theater experience for another year Don’t miss it on September 4, 2024 THE BLOCKS PRESENTS: SLAM YOUTH MUSIC FESTIVAL SEPTEMBER 7 FROM NOON - 10PM $30,000 ●A first-ever SLC Young Artists Music Festival. ●Designed to amplify the voices and promote the careers of 23 of SLC’s top emerging musical artists, ages 20 and under. ●Artists are selected by a panel of music professionals from a video audition. ●Location will be at Gallivan on September 7, 2024 $30,000 ●The “Hidden Waters” installation will celebrate water in our oasis on the edge of the desert. ●The installation will be on North Temple along City Creek. ●Prompts included would be water-based stories, Greatest Snow on Earth, Winter Olympics, Great Salt Lake, live water sound etc. ●Installation will connect The Blocks with the west side of Salt Lake City ●Timeline and Schedule for the activation is coming to you this summer/ fall 2024 $40,000 TOWARDS MURAL CLEANUP AND MURAL MAINTENANCE PROGRAM $600,000 TOTAL BUDGET 22% OF OVERALL BUDGET TOWARDS PROMOTION AND MARKETING $130,000 AMOUNT TOWARDS CO-CREATE (6) $10,000 TOWARDS UPDATING ASSET PROGRAM $7,000,000 GOAL FOR EARNED MEDIA 60+ DAYS OF ACTIVATION YEAR 8 FY25 BUDGET DOCUMENT AND GOALS KEY PERFORMANCE INDICATORS ●PROMOTION ●PLACEMAKING ●PROGRAMMING ●PARTNERSHIPS 75 MILE RADIUS FOR REACH AND PARTNERSHIPS So I leave you with this, out of all the partnerships we have created and all of the dollars spent on promotion, placemaking, and programming, The Blocks is looking to build more. We will continue building community through our Co-Create program, we will continue providing assets for non-profit organizations, and we will continue promoting the legacy arts such as Abravanel Hall, UMOCA, and The Leonardo. We will continue to grow the audience by reaching out to the 75 mile radius surrounding Salt Lake City through new partnerships, we will continue to activate underutilized spaces, and we will continue building Downtown as an Arts District. Thank you for your time. THANK YOU! Jul 13, 2022 07/13/2022 Lorena Riffo Jenson (Jul 13, 2022 11:30 MDT) Lorena Riffo Jenson Michelle Barney (Jul 13, 2022 11:58 MDT) Jul 13, 2022 Minutes & Records Clerk SALT LAKE CITY CORPORATION – CAMP DOCUMENT ROUTING FORM CITY SIGNATURE AND ACTIVATION PROCESS Contract #: PEID #: Monitor: Contract Title: Contractor: Please complete your step and forward to the next step. STEP 1 FINANCE – Encumber Funds I certify funds are available: OR I certify that no encumbrance is required at this time and any future encumbrance will be checked against available budget in the accounting system: Cost Center Object Code Funding Source: - $ Funding Source: - $ Funding Source: - $ Funding Source: - $ Funding Source: - $ Funding Source: - $ Funding Source: - $ Funding Source: - $ Limit: $ Finance’s Signature: Date: STEP 2 CITY ATTORNEY’S OFFICE – Final Approval Y N Attorney:Insurance Required: Perf Bond Required: This document has been approved as to form: Paym Bond Required: Attorney’s Signature: Date: STEP 3 AUTHORIZED CITY SIGNATURE – Sign All Documents Authorized Signer: Title: STEP 4 RECORDER’S OFFICE - ACTIVATE Instructions: When activated, keep signed document, e-mail signed document(s) to: Name: Dept: Purch/Contracts Phone #: Contract Title:Contractor: CONTRACT NO. 13-1-22-3861-1 Rev. June 28, 2023/jh AMENDMENT NO. 1 CULTURAL CORE ACTION PLAN IMPLEMENTATION MANAGER FOR THE SALT LAKE CITY OFFICE OF THE MAYOR THIS AMENDMENT NO. 1 is between SALT LAKE CITY CORPORATION, a Utah municipal corporation (“City”), and SALT LAKE COUNTY, a body corporate and politic of the state of Utah, (“County”), also individually as “Owner” and collectively with City as (“Owners”), and DOWNTOWN SLC PRESENTS, a Utah nonprofit corporation, (“Contractor”) and is dated as of the date that the City Recorder attests the applicable City signature (which date shall be the Effective Date). RECITALS 1. City and County entered into an Interlocal Agreement (SLC contract no. 08-3-11-5050) for the sharing of revenues in a joint effort to enhance funding for the marketing, branding, development and improvement of arts and cultural activities in downtown Salt Lake City (“Cultural Core”); and 2. City, County, and Contractor are parties to that certain Agreement dated July 13, 2022, (the “Agreement”); and 3. The parties desire to amend the Agreement as specified herein. AGREEMENT In consideration of the promises and covenants hereinafter contained, the parties agree as follows: 1. EXHIBIT “B”, Section II, Budget and Expense Detail, paragraph No. 1 of the Agreement is hereby amended to read as follows: The annual set budget for all costs associated with providing services under the Agreement is $600,000, divided as follows: $300,000 to be contributed by City and $300,000 to be contributed by County. Additional funds may be awarded from incremental sales tax funds already collected by the Owners, subject to appropriation and approval for expenditure of funds by the Owners’ respective Councils. 2. REPRESENTATION REGARDING ETHICAL STANDARDS FOR CITY OFFICERS AND EMPLOYEES AND FORMER CITY OFFICERS AND EMPLOYEES. Contractor represents that it has not: (1) provided an illegal gift or payoff to a City officer or employee or former City officer or employee, or his or her relative or business entity; (2) retained any person to solicit or secure this contract upon an agreement or understanding for a commission, percentage, or brokerage or contingent fee, other than bona fide employees or bona fide commercial selling agencies Page 2 of 3 for the purpose of securing business; (3) knowingly breached any of the ethical standards set forth in the City's conflict of interest ordinance, Chapter 2.44, Salt Lake City Code; or (4) knowingly influenced, and hereby promises that it will not knowingly influence, a City officer or employee or former City officer or employee to breach any of the ethical standards set forth in the City's conflict of interest ordinance, Chapter 2.44, Salt Lake City Code. 3. EXCEPT as modified hereby, the Agreement shall remain the same. ********************************************************************************* (Signature page follows) Page 3 of 3 The parties are signing this Amendment No. 1 as of the Effective Date. ATTEST AND COUNTERSIGN: City Recorder Recordation Date APPROVED AS TO FORM Salt Lake City Attorney’s Office Date: Sign: REVIEWED AND ADVISED AS TO FORM LEGALITY Salt Lake County District Attorney’s Office Date: Sign: Name: SALT LAKE CITY CORPORATION By: Title: SALT LAKE COUNTY By: Title: DOWNTOWN SLC PRESENTS By: Title: